The Idea....
We launched the Community Champions Initiative...
…that recognizes and celebrates individuals, teams, and organizations across Edmonton who demonstrate exceptional commitment to enhancing their communities through sport and recreation.
What we do?
- We open nominations - first via emails to our community partners...then we open it publicly.
- We then select champions and award them $500 towards their community initiative.
- Lastly, we tell their story with a custom video and amplify it through our social channels and database.
How it Works...
Sport Edmonton will handle the nomination andselection of groups or individuals from communitysports organizations on a monthly basis.
Once we select the monthly winner, we will interviewand film them to get their story about why they dowhat they do for the community.
We will bring the winner monthly to the Elite office toreceieve the cheque and pose for a photo op with anElite & Sport Edmonton representative.
We will then post, add to the website and email thisvideo out publicly
The Breakdown
Celebrating a diverse ecosystem of Edmonton’s sports and recreation scene, this collective umbrella of all things community is meant to shine a light, foster unity & engagement across the city. Community in Sport will aim to advocate and support:
(1) rights holder – Community Champions presented by Elite Promotional
(10) Monthly Community Champion videos will be shared on the following platforms;
- Sport Edmonton website – on a custom landing page
- Sport Edmonton & Elite Social Media Channels (Instagram, Facebook, LinkedIN)
Sport Edmonton email database of 2,300 organizations.
ELITE & Sport Edmonton to split the cost of $500 per month donation to community organization from March – Dec 2025.
- (10) ELITE to provide each Community Champion with custom Elite x Sport Edmonton merchandise item (jacket, jersey or another item).
The Costs
ELITE to donate $2,500 total to community champion organization winners
SPORT EDMONTON to donate $2,500 total to community champion organization winners
ELITE to cover the cost of custom merchandise item per month for 10 months, estimated at $50 per – total = $500
- ELITE TOTAL = $2,500 cash + $500 in estimated merchandise for 2025
